Top 25 Supplements in 2004

1. Policosanol

2. Bone Meal

3. Wheat Germ

4. Lycopene

5. Essential Fatty Acids

6. Liver

7. Lutein

8. Green tea

9. Black cohosh root

10. Silicea

11. Pau d’arco

12. Coenzyme Q10

13. SAM-e

14. Royal Jelly

15. Alpha-Lipoic Acid

16. Potassium

17. Elderberry

18. Horny goat weed

19. Spirulina

20. Chlorophyll

21. 5-HTP

22. Magnesium

23. Calcium

24. Cranberry

25. Evening primrose

United States' Top 25 Nutritional Supplements

22. Magnesium

Magnesium increased its sales by 12 percent over 2002 and was responsible for a little more than 4 percent of total supplements sales that year. Magnesium deficiency can cause a number of common ailments, such as milk intolerance, PMS and insomnia, according to Homeopathic Remedies. Magnesium is an essential trace element found in the human body and magnesium supplements are “used for headaches, as a laxative and for lowering blood pressure,” says Almada. Almada also suggests that magnesium be taken for the same reason calcium is—to strengthen bones. “The major four ingredients in bone are magnesium, calcium, zinc and phosphorous, but we are a calcium-centric nation. Women don’t buy a multi-mineral supplement, but only a calcium supplement, and are therefore not getting enough magnesium.”

American Top 25: Supplements Climbing the Charts by Vicky Uhland, Kristen Lewis, Christine Spehar.  July, 2004. Natural Foods Merchandiser


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