With the decline of newspaper coverage and growth in number of Internet users, online advertisement is becoming more and more prevalent and effective in marketing. It is very important to find the right agency who has the know-how and connection when dealing with Chinese advertisement in the US to ensure the visibility of your advertisements.
There are several effective ways to conduct your Chinese Internet marketing. However, before you start, there are some preparation works that you would need to double check in order to be ready.
You need to make sure that you are targeting the right Chinese audience. If you are targeting the Chinese visitors from mainland China, and Singapore, then your advertisement should be translated into simplified Chinese, as Chinese people from those places read simplified Chinese characters. If you are targeting Chinese visitors from Hong Kong, Taiwan, and the majority of the overseas Chinese communities in the United States and Canada, then your advertisements should be translated into traditional Chinese characters. There are many multilingual translation companies that may help you with this step. Abacus Chinese Translation Services is one such company you can consult with for such translations.
A lot of people who read Chinese websites don't speak or write English well. Therefore, it is essential that you have people who can speak Mandarin or Cantonese who can take orders or read emails in Chinese. Please note that Chinese people in general tend to ask a lot of questions before making a decision to purchase, and that they always compare prices before purchase. Therefore, when conducting your Chinese Internet marketing campaign, please also make sure your prices are competitive.
After making sure the above two points, you may then start your Chinese Internet marketing campaign. Here are the tips. If you have questions or need assistance, please Contact Us.
There are many advertising agencies. Finding the right one with rich experiences and expansive resources is paramount for ensuring visibility and business growth. We will list our partners below and continue to add to this list as we review and approve more partners.
It is vital to place your advertisement in the right place so that internet users will be interested in your message and pay attention to it. You can review the examples below on how advertisements can be placed on the right pages matching your advertisement with the subject matter the users are searching for. ChineseInLA is one such platform where the Chinese community in the Greater Los Angeles area share and search for information in. You can review their introduction at Introdution of ChineseInLA. Please see the list below for several topics Chinese Internet users often search for.
Also see:
Online Chinese Advertisement in the US
Also see Chinese Classified Ads, Chinese Internet Marketing, Chinese Demographics in America